Inbox Collective
What I Wish I’d Known Before Spending $5,000 Promoting Newsletters Through Meta
This year, I ran ad campaigns for eight different newsletters, helping them acquire thousands of newsletter subscribers. I learned a lot from the process. One of the biggest lessons: It’s easy to…
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24mShould You Host a Trip for Your Newsletter Readers?
Your most loyal readers might want to travel with you. Here’s what you need to know — and how to make trips work for your audience.
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6m
Try UGC to Drive Newsletter Growth
Leverage user-generated content forms across your website to seamlessly capture new newsletter subscribers by strategically placing opt-in options where your audience is already sharing their information.
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7m
Use Surveys or Petitions to Grow
Boost your newsletter growth by adding sign-up opportunities to existing reader interactions like surveys and petitions. This simple strategy leverages existing engagement to efficiently build your subscriber list.
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6m
Ask Readers to Share the Newsletter With a Colleague or Friend
Boost your newsletter growth by simplifying referrals. Provide readers with pre-written, easy-to-share emails, reducing friction and encouraging them to promote your content to friends effortlessly.
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7m
Run House Ads on Your Website
Maximize newsletter growth by utilizing unsold website ad inventory for house ads. Learn strategies, design tips, and testing methods to effectively convert high-traffic readers into loyal email subscribers.