{"version":"1.0","type":"rich","provider_name":"Everlit","provider_url":"https://everlit.audio/","title":"Why Your Brand Needs a Point of View Exchange (and How To Build One)","description":"Argues companies should build a POV exchange to codify institutional beliefs alongside idea marketplaces, with roles, practices, and guardrails to ensure clarity, trust, and innovation.","author_name":"Content Marketing Institute","thumbnail_url":"https://cdn.everlit.audio/covers/artl_eQjyeHN8xoP/36f3abc7-e8bf-4497-a131-f9634d7f2149/small.png","width":480,"height":136,"html":"\u003ciframe title=\"Why Your Brand Needs a Point of View Exchange (and How To Build One)\" src=\"https://everlit.audio/embeds/artl_eQjyeHN8xoP\" width=\"100%\" height=\"136px\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" allowfullscreen\u003e\u003c/iframe\u003e"}